MILKED is a topical feature documentary that exposes the whitewash of New Zealand’s multi-billion-dollar dairy industry.
Young activist Chris Huriwai travels around the country searching for the truth about how this source of national pride has become the nation’s biggest threat. It’s rapidly gone from a land with no cows to being the biggest exporter of dairy in the world, but the industry seems to be failing in every way possible.
Featuring interviews with high-profile contributors such as Dr Jane Goodall, environmentalist and former actress Suzy Amis Cameron, and Cowspiracy co-director, Keegan Kuhn, MILKED reveals the behind-the-scenes reality of the kiwi dairy farming fairy-tale. It uncovers alarming information about the impacts of the industry on the environment and health, leading up to the discovery that we’re on the edge of the biggest global disruption of food and agriculture in history.
An impactful global story told with a local eye, the film also points to what New Zealand and other countries can do to change their fate.
Directed and Produced by Amy Taylor, Co-Produced by Chris Huriwai, and Executive Produced by Keegan Kuhn (Cowspiracy, What the Health), Suzy Amis Cameron (The Game Changers), Peter Eastwood (Diet Fiction, Takeout), Moby (Meat the Future), Jaine & Sailesh Rao (Cowspiracy, What the Health), and Jerome Boudot.
MILKED is a topical feature documentary that exposes the whitewash of New Zealand’s multi-billion-dollar dairy industry.
Young activist Chris Huriwai travels around the country searching for the truth about how this source of national pride has become the nation’s biggest threat. It’s rapidly gone from a land with no cows to being the biggest exporter of dairy in the world, but the industry seems to be failing in every way possible.
Featuring interviews with high-profile contributors such as Dr Jane Goodall, environmentalist and former actress Suzy Amis Cameron, and Cowspiracy co-director, Keegan Kuhn, MILKED reveals the behind-the-scenes reality of the kiwi dairy farming fairy-tale. It uncovers alarming information about the impacts of the industry on the environment and health, leading up to the discovery that we’re on the edge of the biggest global disruption of food and agriculture in history.
An impactful global story told with a local eye, the film also points to what New Zealand and other countries can do to change their fate.
Directed and Produced by Amy Taylor, Co-Produced by Chris Huriwai, and Executive Produced by Keegan Kuhn (Cowspiracy, What the Health), Suzy Amis Cameron (The Game Changers), Peter Eastwood (Diet Fiction, Takeout), Moby (Meat the Future), Jaine & Sailesh Rao (Cowspiracy, What the Health), and Jerome Boudot.
The director of MILKED reached out to us to host the documentary on PBN’s youtube page. We were blown away by the offer and pitched a larger campaign around promoting the film to broader audiences ahead of the launch date. This ensured the film reached audiences beyond our youtube channel, including across Instagram, Tik Tok, email, facebook, twitter, pinterest, linkedin, website and across multiple influencers’ accounts. This not only resulted in millions of people anticipating the release of the documentary, but also led to over a $100,000 fundraised for MILKED.
We also launched a petition on change.org on behalf of the MILKED team titled: ‘We made MILKED – help support a 25% reduction in the global dairy herd by 2025’. This petition eclipsed 10,000 signatures. Please see an example of an article we put out promoting the petition we launched.
After a successful film launch, gaining over 300,000 views on our youtube and over 5 million people across other networks (see full report here), the MILKED team asked us to make the video unlisted as the campaign generated so much attention, mainstream outlets came in touch wanting to host the documentary. We are waiting to see how successful these conversations will be but are proud to play a role in launching the documentary.
The director of MILKED reached out to us to host the documentary on PBN’s youtube page. We were blown away by the offer and pitched a larger campaign around promoting the film to broader audiences ahead of the launch date. This ensured the film reached audiences beyond our youtube channel, including across Instagram, Tik Tok, email, facebook, twitter, pinterest, linkedin, website and across multiple influencers’ accounts. This not only resulted in millions of people anticipating the release of the documentary, but also led to over a $100,000 fundraised for MILKED.
We also launched a petition on change.org on behalf of the MILKED team titled: ‘We made MILKED – help support a 25% reduction in the global dairy herd by 2025’. This petition eclipsed 10,000 signatures. Please see an example of an article we put out promoting the petition we launched.
After a successful film launch, gaining over 300,000 views on our youtube and over 5 million people across other networks (see full report here), the MILKED team asked us to make the video unlisted as the campaign generated so much attention, mainstream outlets came in touch wanting to host the documentary. We are waiting to see how successful these conversations will be but are proud to play a role in launching the documentary.
The director of MILKED reached out to us to host the documentary on PBN’s youtube page. We were blown away by the offer and pitched a larger campaign around promoting the film to broader audiences ahead of the launch date. This ensured the film reached audiences beyond our youtube channel, including across Instagram, Tik Tok, email, facebook, twitter, pinterest, linkedin, website and across multiple influencers’ accounts. This not only resulted in millions of people anticipating the release of the documentary, but also led to over a $100,000 fundraised for MILKED.
We also launched a petition on change.org on behalf of the MILKED team titled: ‘We made MILKED – help support a 25% reduction in the global dairy herd by 2025’. This petition eclipsed 10,000 signatures. Please see an example of an article we put out promoting the petition we launched.
After a successful film launch, gaining over 300,000 views on our youtube and over 5 million people across other networks (see full report here), the MILKED team asked us to make the video unlisted as the campaign generated so much attention, mainstream outlets came in touch wanting to host the documentary. We are waiting to see how successful these conversations will be but are proud to play a role in launching the documentary.
The director of MILKED reached out to us to host the documentary on PBN’s youtube page. We were blown away by the offer and pitched a larger campaign around promoting the film to broader audiences ahead of the launch date. This ensured the film reached audiences beyond our youtube channel, including across Instagram, Tik Tok, email, facebook, twitter, pinterest, linkedin, website and across multiple influencers’ accounts. This not only resulted in millions of people anticipating the release of the documentary, but also led to over a $100,000 fundraised for MILKED.
We also launched a petition on change.org on behalf of the MILKED team titled: ‘We made MILKED – help support a 25% reduction in the global dairy herd by 2025’. This petition eclipsed 10,000 signatures. Please see an example of an article we put out promoting the petition we launched.
After a successful film launch, gaining over 300,000 views on our youtube and over 5 million people across other networks (see full report here), the MILKED team asked us to make the video unlisted as the campaign generated so much attention, mainstream outlets came in touch wanting to host the documentary. We are waiting to see how successful these conversations will be but are proud to play a role in launching the documentary.